Tigo Ghana one of Ghana’s leading mobile telecommunication companies has reiterated its commitment to engage subscribers and the general public through social media platforms.
A statement signed by Ms Grace Boateng, Tigo Brands Communication Category, Consumer Department and copied to the Ghana News Agency in Accra on Monday, said 20,000 fans of Tigo had so far participated in the weekly live chat session on facebook which was launched last month.
It said the page had witnessed several online competitions including the Facebook photo contests, Azonto video competitions and quizzes through which over hundreds of data enabled phones and thousands of cedis worth of airtime had been won.
Mr Tenu Awonoor, Tigo Ghana’s Head of Marketing Services, said Tigo would use this novelty to increase brand loyalty and humanize online customer experience, stressing that it would do that through the use of other social media platforms such as YouTube and Twitter.
“We also hope to build a stronger relationship between our subscribers and us by giving them the opportunity to interact with the innovative minds behind the excellent products and services they enjoy,” it said.